Our Story

Inspired by the vibrant energy and stunning beaches of Miami, Asona Miami was born.

Our brand was created to capture the essence of Miami's sun-soaked coastline and bring that spirit to women everywhere. The vision for Asona Miami started with a simple idea: to design beachwear that embodies the carefree, yet sophisticated lifestyle of the Sunshine State.

Generational Inspiration

Asona Miami is a labor of love from two generations of fashion enthusiasts—a mother and daughter team. With a major in fashion design, the mother always dream of creating and delivering style to the public. Involving her daughter in all aspects of the business brought a fresh perspective and a new vision of millennial style. Together, as two passionate women, they are eager to transfer their love for beautiful bathing suit designs to their clients.

Miami Label

Our brand's bathing suits and beachwear give a nod to the Sunshine State, reflecting the vibrant and playful spirit of Miami. With flattering cuts and chic designs, our pieces are created to be worn as wardrobe staples, seamlessly fitting into your everyday life.